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Welcome session

Moderator: Vanessa Pereira de Gouveia, Deputy Director General for Health, PT and Carina Ferreira-Borges, Acting Head of the WHO European Office for Prevention and Control of NCDs

Setting the Scene: Digital Food Environment

Moderator: Carina Ferreira-Borges, Acting Head of the WHO European Office for Prevention and Control of NCDs

Digital transformation

Diogo Martins, Coordinator of the International Projects Unit of the Shared Services for the Ministry of Health, PT

From food environment to digital food environment: Why should healthy policies evolve to accommodate the digital transformation? 

Maria João Gregório, DGS PT

WHO new framework to look at digital food environments 

Kremlin Wickramasinghe and Afton Halloran, WHO/Europe 

The changing digital landscape: why we should have an higher level approach to tackle these issues from health perspective? 

Tobin Ireland, WHO Consultant with NCDs Office

Data and Innovation

Moderator: Miguel Arriaga, Head Division of Literacy, Health and Well-being at the Portuguese Directorate General of Health

The importance of data for monitoring and surveillance 

Richard Harrington, Oxford University and Maria João Gregório, DGS PT

Prototyping new models for the digital food environment

Roberto Flore, Technical University of Denmark

Meal delivery apps

Afton Halloran, WHO/Europe

Lunch / Health Break with instructed exercise


Diferent approaches in EU and impact on obesity: voluntary Vs regulation and how it can influence adult and childhood obesity

Moderator: Kremlin Wickramasinghe, WHO/Europe

Digital marketing

Knut Klepp, Norwegian Institute of Public Health

Digital misinformation

Diana Pinto, University of Minho

Online Age verification

Rachel O’Connell, Expert on digital age verification

Legal issues: Challenges faced with the Portuguese Law for digital marketing 

Gisela Serafim, Consumer Directorate-General of Portugal

Potential avenues for addressing digital innovations into policy and actions to tackle obesity

Moderator: Pedro Graça, Faculty of Nutrition and Food Sciences of University of Porto


(Jo Jewell)

EU Consumers Association

(Monique Goyens)

 WHO Europe 

(Kremlin Wickramasinghe)

Closing ceremony


The Lisbon call to action – To protect children from digital obesogenic environments 

(Marta Temido; Portuguese Minister of Health and Hans Kluge; WHO Regional Director for Europe)

fotografia: João Bica | Portal Governo.

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